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Expertise
Marine George assesses the most efficient practices in strategy, marketing and innovation and implements them into short and long-cycle businesses & organizations.
She is convinced that companies can be approached similarly to individuals, as they are also subject to constraints, values and short-term problematics.
Pragmatic, analytical and creative, Marine will help you reach higher frontiers for the success of your business.
Integrate a modern approach to your process.
Innovation doesn’t have to be painful, it’s exciting and it’s necessary!
It means building new partnerships, approaching the business landscape differently and building relationships the modern way.
Change is null without a well-thought roadmap.
Assessing things is one thing, following through is another.
Well-targeted and timed action plans are the only way to assess the success of new strategies. No matter if the goals are qualitative or quantitative, there is always a way to build a smart, efficient process.
Marketing is currently going through a revolution.
It requires a global approach and a new mindset when building products, services and approaching customers.
Not only does it mean learning new marketing tools, but also aquiring new instincts, with one priority always in mind: the customer.
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Skills set
1
An economist background
Thanks to her background in economics, Marine George has an excellent understanding of numbers and behavior.
She thinks fast yet never takes the short cut to solve problems, and has been greatly praised for her efficiency at tackling issues and finding innovative solutions.
2
A PASSION FOR CONTENT
Due to her personal interests, Marine George is extremelly well-versed in the art of story-telling.
She produces various contents and knows which medium to apply to which context.
She is also involved in social media-related projects and can help you in your communication endeavors.
3
A multiplicity of experiences
Not only did Marine work with prestigious organizations in the public and private sector, but she also surpassed expectations and she managed to keep excellent relationships with her former colleagues.
Thanks to these multiple experiences, Marine is agile and can work with governmental entities, BtoB companies as well as young start-ups, be it to build a corporate strategy, to find new markets and partnerships, or to reorient branding, marketing & PR.
Some previous references:
(more information available here upon request)
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Services
Market & Opportunity analysis
Are you building a new business or reassessing activities?
Marine provides you with a data-based, unbiased analysis of your market as well as your strengths, opportunities and tools to approach it.
Customer penetration strategy
Be ahead of the curve and retain customers before it’s too late.
Through our expertise, learn innovative best practices to build your brand and be on top of the game to win new markets.
Partnerships creation
In today’s world, there is no success without partners.
Marine assesses your ecosystem and finds out-of-the-box opportunities to set up partnerships and mutualize success.
Corporate Social Responsibility
When well understood, CSR can be an incredible communication tool and helps you to approach new customers.
Care about what your customers care about, and you will build loyal, long-term partnerships.
Content creation
Today, marketing is content-based.
In every sector, the attention span has dramatically decreased. Marine produces short, clear, entertaining content – from videos to infographics – and helps you captivate your audience with clear calls to action.
Public Relations
The era of magazine ads is over.
Marine helps you to learn how to reach your audience and deliver tailor-made content & meeting strategies for efficient marketing in our modern era.
Bidding solutions
Who said engineering couldn’t be creative?
When it comes to winning a contract, every step counts to convince your customer. Marine confidentially reviews your bids and offers solutions to dramatically enhance your chances to succeed.
FOR IMPORTANT PROJECTS, MARINE CAN RECRUIT SKILLED CONSULTANTS OR CONNECT YOU TO HER POOL OF EXPERTS.
SHE CAN ALSO HELP YOU TO REACH NEW FRONTIERS BY CONNECTING YOU TO BUSINESSES AND PARTNERS.
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